Audience Building Workshop One: Ethno-Racial Communities and Audience Segmentation
Audience Building Workshop One: Ethno-Racial Communities and Audience Segmentation Tuesday, June 29th – 9:30 am-4:30 pm Hart House, University of Toronto
Developing Strategies for Building Audiences from Aboriginal and Culturally Diverse Communities will involve CCI and its members from Markham, Toronto, Ontario Contact, Brampton, Mississauga, Oakville, Kingston and Ottawa in a series of educational workshops aimed at producing concrete strategies for implementation by these members and CPPAMO’s Roundtable.
This first workshop will focus on Examining the characteristics of ethno-racial communities and relationship to audience segmentation.
This full day session will involve presentations by Professors Myer Siemiatycki, Sandeep Agrawal and Shuguang Wang related to data on immigrant settlement and the capacities and interests of immigrants.
This will be followed by facilitated discussions on the importance and extent of community-based organizations in diverse communities and how to work with them in attracting ethno-racial communities.
When:
Tuesday, June 29th, 9:30 am to 4:30 pm
Where:
Debates Room, Hart House
University of Toronto
7 Hart House Circle
Toronto, ON
M52 3H3
To register for this workshop:
Please visit http://audiencebuilding1.eventbrite.com. Registration begins on Thursday, June 3rd and ends on Friday, June 25th. The cost is $25 general admission and includes refreshments and lunch.
Categories: Workshops
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